What Motivates Your Client?

If you’re a sports professional who coaches or trains people, there’s a good chance you have a lot of different people trying to do (mostly) the same thing. If you’re a personal fitness coach, your clients want to either lose weight and get lean, improve their cardiovascular fitness or make themselves more muscular. If you’re a sports coach, they want to run faster, play harder and win more. So how do you get different personalities to reach the same goals? Find their individual motivation. Continue reading “What Motivates Your Client?”